Portfolio

Work With Me/Services Page

A web page to feature the offerings of boutique marketing & branding company and drive leads to book a consult.

Lead Magnet Landing Page

Lead magnet landing page & delivery email copy.

Lead Magnet Welcome Sequence

A 3-email automation for new subscribers who opt-in to a lead magnet freebie for a travel company.

Average Open Rate: 70%
Average Click Rate: 17.41%

“The sales sequence she created more than doubled my sales.”

Courtney Cleveland, Creator of All The Best Days

Sales Page for a mid-level, self-guided course offering.

1:1 Mentorship + Coaching Sales Page

Sales Page for a high-ticket, 1:1 coaching offer.

Sales Page for a 2-part, virtual live event workshop.
Launch vehicle for a digital course offer.

Page Conversion: 31.14 %

“She writes with precision, never wasting a word!”

April Castillo, Quiz Funnel Strategist

Free Webinar Opt-In Page

Sales Page for a 3-day, virtual live training workshop.
Launch strategy for a digital course offer.

Long Page Opt-In Page Conversion Rate: 49.15 %
Short Opt-In Page Conversion Rate: 33.16 %

Opt-In Page for a free, virtual live event masterclass.
Launch vehicle for a digital course offer.

Page Conversion: 40.32 %

Katharine is gifted in so many ways…”

Amy Cella, EXECUTIVE Assistant

Digital Course Sales Emails

A selection of sales emails for a digital course offer for creative entrepreneurs.

Recipients: 1,200+
Average Open Rate: 28.6%
Average Click Rate: 5.62%

Virtual Live Event Sales Emails

6-email promo sequence for a virtual live event. Launch strategy for a digital course offer.

Recipients: 17,000+
Average Open Rate: 22.04%
Average Click Rate: 1.62%

“Katharine truly knows how to identify and step into the shoes of the target audience and write copy that deeply resonates…”

Bre Fowler, Digital Strategist, Bre Fowler Co.

Digital Product Launch Email Campaigns

A 4-email series to launch new travel guides for All the Best Days.

Average Open Rate: 61.9%
Average Click Rate: 3.1%

E-Commerce Product Promotions

A selection of 4 seasonal and product promotion campaigns.